Under pressure from its fanbase following a poor start to the ISL season, Kerala Blasters have set up a 'Fan Advisory Board' (FAB) to initiate discussions with the club's management. The club said FAB aims to promote 'transparency, inclusivity, and mutual respect'.

Manjappada, the club's biggest fan group, has been in conflict with the management after another dismal start to the season that has left the side reeling in the 10th place among 13 teams. The Manjappada accused the management of 'cowardice' after it sacked Head Coach Mikael Stahre in mid-December.

"More than just a discussion forum, the FAB will serve as a platform for meaningful action, ensuring that fans' opinions and suggestions are given due consideration," the Blasters said in a press note.

The club said its FAB will comprise 12 members selected from the fanbase. "The board will meet with club management representatives four times a year to discuss critical topics, including club performance, ticket distribution, and initiatives to strengthen fan engagement."

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According to the Blasters, fans aged 19 and above can apply for FAB membership through the club's website. The application window will be open for ten days starting January 4 (Saturday).

"Of the 12 representatives, nine will be from within India, two will be international representatives, and one will represent a specially abled category. Members will serve a one-year term, and those who complete their term will not be eligible to re-apply the following year to ensure the board benefits from fresh perspectives and ideas.

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"The FAB will not be involved directly in decisions related to transfers, team selection, or other sport-related decisions, which remain under the purview of the coaching staff and management. Additionally, the platform cannot be used for personal gain, financial benefits, or individual interests.

"Members of the Fan Advisory Board will not hold any shares in the club or serve as board members. The FAB will operate as an independent body, with meeting minutes published on the official website to ensure transparency," the Blasters said.

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