Arun Vishnu and Pooja were in fact re-enacting their marriage when they adorned themselves as bride and groom on a mobile wedding stage decked up in royal grandeur. The occasion was the famed Athachamayam Procession held as part of Onam celebration at Thripunithura in Kochi. They were transformed into bride and bridegroom after being selected as the 'M4Marry Couple of the Year'.
The newlyweds were elated for being part of the 'Athachamayam Procession', a famed event that marked the beginning of Onam festivities in Kerala for decades. Amidst the traditional floats that lined the vibrant procession, their richly decorated wedding stage stood out. The presence of Nadaswaram artists filling the air with music and accompanying the couple transformed the experience into a real wedding for the spectators.
M4Marry recreated the royal wedding ambiance, incorporating the couple, as a commitment to preserving the unique and rich heritage of Kerala. The concept, which gained popularity during last year's Athachamayam Procession, became a highly anticipated highlight this year as the 'Wedding Float.' Athachamayam itself can be described as a cultural confluence of Kerala's traditional arts.
It's believed to have evolved from the victory procession of the Kochi King and his army, which later transformed into the Athachamaya Procession. Alongside floats, diverse art forms, music, and dance, caparisoned elephants also grace the procession. The Athachamaya Procession remains one of the most significant attractions in Kerala during Onam.
M4Marry, the matrimony website from Malayala Manorama, is one of the most popular matchmaking destinations in South India. The website incorporates numerous features to help individuals find suitable life partners. The option to share short videos and pictures of celebratory occasions on profiles has already garnered appreciation from millions.
M4Marry has also launched a curated shopping and style platform, shop.m4marry.com, to enhance the shopping experience this wedding season. Users can now participate in M4Marry's Reel contest on Instagram as well. M4Marry arrives with unparalleled opportunities for users, aiming to elevate the festive season's charm.
